Formula 1 has become one of these dates in Madrid holiday temptations. Separated by only 1,300 meters, known as the Golden Mile in Madrid, opened their doors two spaces dedicated to two teams as diverse as Ferrari and Spanish HRT.
In the case of HRT is a whole plant in Varlion new store that opens its doors on the street Lagasca, 75. The prestigious firm Hispano, famous for its lines of pole and paddle, has signed an agreement to supply sports equipment for next season's Formula 1 team, to pilots and mechanics and engineers.
As new managers HRT silently but relentlessly, do not stitch without thread, have taken advantage of the synergy of the new space for a car last season, seen from the street for several days with great detail .
A car that can be used as touring throughout Spain and is the better claim then have its extension inside. Next to the car, and above the plant pole clothes, paddle courts, a space is created in the image and likeness of a racetrack.
The shelves shall be placed where the clothes are made with aluminum leaks, the soil is of a box of a circuit, guard rails are used to separate table spaces and even as a customer and a piano separates the main room of an area for entertaining and socializing.
THE NEW CLOTHES IN MARCH
is also decorated pistons, brakes and various spare parts and there are even exposed some in poor condition after an accident, so the nod to the amateur is palpable.
All this waiting for Varlion culminates the design and manufacture of new colors and styles of clothing, which will debut in the first preseason test in Jerez and will have a Spanish accent, which is the leitmotif of the new owners , These, since they took over the team in last July. Still engaged in a process of constant image enhancement and this is the penultimate step.
Also on the team will try to exploit the specific weight and the pull Pedro de la Rosa is among the young and less young, so it is planned to take his own line racing, a limited edition.
But there will be more things than clothes. Other official sponsors products, bags, accessories and a clear goal, to create culture of the Spanish team, a team worthy to meet sponsors and the public and customers to identify with the team.
Subscribe to:
Post Comments (Atom)
Subscribe Now: Feed Icon
Blog Archive
-
►
2012
(82)
- ► 05/13 - 05/20 (18)
- ► 04/01 - 04/08 (12)
- ► 03/18 - 03/25 (11)
- ► 03/04 - 03/11 (23)
- ► 02/26 - 03/04 (12)
- ► 01/15 - 01/22 (6)
-
▼
2011
(1124)
- ► 12/25 - 01/01 (8)
-
▼
12/18 - 12/25
(34)
- First defeat of the Green Bay Packers
- Mayweather Jr. would plead guilty to avoid longer ...
- Sharapova confirms its participation in the Fed Cup
- Venus Williams postponed his return to the slopes
- Indian Wells prizes reach one million dollars
- Peja Stojakovic announces his retirement
- The Big Three of Oklahoma with a Mavs can not forc...
- Rudy Fernandez opens in luxury as a substitute Nug...
- Chris Paul blows the audience
- Rose going to win more than 2 million thanks to Le...
- Magic: "Kobe Pau and Bynum needs to have a perfect...
- Weigh down injuries to Paul Pierce, Kobe Bryant an...
- George Karl: "Rudy can be like JR Smith, but more ...
- The Bulls could offer Korver and Boozer in exchang...
- McLaren MP4-27 presented on February 1
- Alonso announced that separates from Raquel del Ro...
- Newey: "We have broken toy"
- Atletico has an agreement with Simeone
- Mourinho: "If this Real Madrid play in another Lea...
- Xavi: "This generation is here to stay"
- Farewell to Hector 'Pigeon' Nunez
- Alves: "partidillo? Jealousy is very bad"
- Feliciano succumbs to Simon French in Bilbao
- Rudy achieved his first 'double double' in Denver:...
- Rudy, "an explosive scorer" that "fits perfectly i...
- The fans of Magic appeals to a chord of 'Superman'...
- Pau Gasol to Mark: "I have said I do not cross"
- Troy Murphy, a replacement for Lamar Odom on the L...
- Domenicali: "Even Santa Claus knows what our wish"
- Madrid, capital F1
- Alguersuari: "My time in F1 does not stop here"
- Villa he is "excited" by the outpouring of support...
- Messi: "It is not the first time we played well, b...
- Barcelona O'Rei
- ► 12/11 - 12/18 (59)
- ► 12/04 - 12/11 (73)
- ► 11/27 - 12/04 (116)
- ► 11/20 - 11/27 (91)
- ► 11/13 - 11/20 (148)
- ► 11/06 - 11/13 (237)
- ► 10/30 - 11/06 (215)
- ► 10/23 - 10/30 (143)
0 comments:
Post a Comment